MINNEAPOLIS (February, 2009) – This winter, Target® introduces Orla Kiely™ for Target, an exclusive home décor collection. Target is committed to enlisting fresh and new designers to create stylish products at budget-friendly prices. Kiely, known for her bold colors and graphic patterns, brings her charming designs and affinity for texture to her new collection for Target. The assortment will be available February 1st for a limited time at Target stores with select items available on Target.com.

“The Orla Kiely for Target collection combines fun and function with products that are adorable and available for a great price,” said Gina Sprenger, senior vice president merchandising, Target. “The collection is energetic and bright, and sure to add a delightful touch to our guest’s homes.”

The world of Orla Kiely is one where color, pattern, graphic control and texture come together in a harmonious way. Kiely is regarded for her unique and immediately recognizable design language, developed through graphic patterns that celebrate her optimistic spirit. As down-to-earth as her designs are popular, the key to what drives Kiely is her fixation on the evolution of a signature style, devotion to quality and practicality.

“My designs are based on quality and practicality,” said Orla Kiely. “Through my partnership with Target, I am able to share this vision with a much broader audience, providing them with great design at a great price.”

The assortment includes houseware items such as a printed laundry bag, hanging shoe organizer, tapered totes and more. The home décor items range from plates and bowls to placemats and aprons. Kiely’s unique designs will be accessible to a wider audience at unbeatable prices ranging from $2.49 for a small tumbler to $21.99 for a tablecloth.